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Along with BO records and Youtube views…there is one more area where in our top heroes can fight openly and it is satellite prices. In fact, producers are making most of their investments recovered much before the release by selling the satellite rights at huge amounts. At the same time, there is high competition between two to three of the top TRP generating Telugu entertainment channels to secure the rights.
As we have reported earlier on ‘Atharintiki Daaredi’ of Power Star having broken the top record of ‘Seethamma Vaakitlo Sirimalle Chettu’ by making producer BVSN Prasad earn around Rs.8.5 to 10 Crores from MAA Network. Now, Mahesh Babu’s ‘1 nenokkadine’ has come out clean with the No 1 record fetching Rs.12.5 Crores for 14 Reels Entertainments banner from Sun Network. This deal includes dubbing versions of both Tamil and Malayalam.
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