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The race for No 1 position of Tollywood is currently going tug of war between Mahesh Babu and pawan kalyan. While Mahesh shoed the dominancy at BO with back to back hits of ‘Dookudu, Businessman’ and ‘SVSC,’ now pawan kalyan gave a strong reply with ‘Gabbar Singh’ and ‘Aththarintiki Daaredi’ shaking the industry records.
As Multi National and Domestic Brands love to sign endorsements with heroes in demand, so are heroes would love to capitalize on their respective hits. As per media reports, few of the top soft drink, liquor, jewelry and automobile brands who are currently in last stages of endorsements with Mahesh Babu and Junior NTR wanted pawan kalyan to be roped in as their new brand ambassador.
In difference, pawan kalyan has demanded 50 per cent more than that of Mahesh and NTR for signing the brands which made them to go in second minds. Well, time will say whether Power Star will act in these promotional ads of top brands or get more involved into production of films on his own banner. Anyways, it’s a new business Pawan is entering into.
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