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From past few years Standards of Telugu cinema has reached to new level and makers also coming up with new trend of Marketing in the movie promotion.Telugu cinema is competing with B-town in promoting the films aggressively. Earlier this week, the makers of Mahesh Babu’s ‘1-Nenokkadine’ have launched an Android application as part of promotional strategy.
Now, Balakrishna is following Mahesh Babu and a new mobile application being readied for his latest film ‘Legend’. In fact, the same production house 14 Reels entertainment is producing the political action drama
The apps will be available for both IOS and Android mobiles. They will release these apps along with the first look posters and teaser which are being planned for Sankranthi release. It is already known that the movie is being readied for February, 2014 release.
Balakrishna is playing dual roles in Legend directed by Boyapati Srinu. Radhika Apte and Sonal Chauhan are heroines. Sai Korrapati’s Vaarahi Chalana Chitram is co-producing the movie while Devi Sri Prasad is composing music.
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